Examples

These are starting points, not a fixed menu — phrase requests in your own words and the assistant will pick the right tools. Prompts marked [ACTION] make changes to your account (creating, scheduling, importing); the rest are read-only questions. Depending on your client, you may need to refine your wording to trigger the right tools.

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Campaigns & Newsletters

Your AI assistant can be your ghostwriter, data analyst, and scheduler all in one.

Analytics & Insights:

• "Rank my last 10 campaigns by open and click rate, and tell me what the top performers have in common."
• "Identify my top 3 performing newsletters from the last quarter based on engagement (opens and clicks)."
• "Compare my recent newsletters against my promotional emails — which type gets more clicks?"
• "Which of my campaigns had the highest unsubscribe rate? Let's try to figure out why."

Actions & Creation:

• [ACTION] "Draft an email campaign promoting a Black Friday sale for the next BFCM. Match the brand colors of MailerLite.com, offer 50% off Annual plans, and send it to all subscribers. Send a test email to nikola@mailerlite.com first."
• [ACTION] "Find my best-performing newsletter from last month and resend it to everyone who didn't open it. Use the subject line: 'In case you missed it...'"
• [ACTION] "Create an A/B test campaign for our new product launch. Test two subject lines: 'Introducing the Future of Gadgets' and 'Your New Favorite Gadget is Here'. Send it to 20% of my subscribers."
• [ACTION] "Schedule my latest draft newsletter to be sent next Tuesday at 9:30 AM to my 'Active Subscribers' segment."

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Automations

Put your marketing on autopilot, from welcoming new subscribers to recovering lost sales.

Analytics & Insights:

• "For my welcome automation series, what's the completion rate, and which email in the sequence has the highest drop-off?"
• "Show me a list of all my active automations along with their completion and conversion rates."
• "Which of my automations is underperforming compared to the others?"

Actions & Creation:

• [ACTION] "Draft a new, better-performing version of the Welcome automation for all new subscribers. Make sure the emails follow MailerLite's tone of voice and visual look."
• [ACTION] "Create an automation for abandoned carts. It should trigger when someone leaves a product in their cart for more than 3 hours. The first email should be a simple reminder. If they don't purchase in 24 hours, send a second email with a 10% discount code."
• [ACTION] "In my 'Welcome Series', add a step that tags subscribers as 'Highly Engaged' if they click a link in any of the first three emails."

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Subscribers & Segments

Understand, manage, and grow your audience with precision.

Analytics & Insights:

• "How many subscribers do I have, and what's the split between active, unsubscribed, and unconfirmed?"
• "Can you provide a list of subscribers who have opened but not clicked on any of my last five newsletters?"
• "Who are my most engaged subscribers based on recent activity? I want to send them a special thank you."
• "How many subscribers are in each of my groups?"

Actions & Creation:

• [ACTION] "Create a segment named 'Opened but not clicked 90 days'. I'll fine-tune the exact filter rules in the dashboard afterwards."
• [ACTION] "Create a new group called 'VIP Customers' and add everyone who has placed more than 5 orders in my shop."
• [ACTION] "Add a custom field called 'Favorite Product' so I can personalize future campaigns."
• [ACTION] "Show me all subscribers in the 'Inactive' segment so I can review them before cleaning up my list."

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Forms & Landing Pages

Optimize the very start of your customer's journey.

Analytics & Insights:

• "Compare the sign-up counts of my pop-up forms versus my embedded forms."
• "Which of my forms has brought in the most subscribers?"

Actions & Creation:

• [ACTION] "Create a new embedded form for my blog's footer. It should only ask for an email address and have a button that says 'Join Our Community'."
• [ACTION] "I'm hosting a webinar next month. Create a simple landing page form for it that collects a name and email address."

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E-commerce

Sync and manage your store data so it can power campaigns, segments, and automations.

Analytics & Insights:

• "Which products generated the most revenue in my shop last month?"
• "Show me customers who have placed more than 3 orders but haven't bought anything in the last 60 days."
• "What's the average order value across my shop?"

Actions & Creation:

• [ACTION] "Import this list of products into my shop from the attached data."
• [ACTION] "Create a 'Summer Sale' category and attach all of my seasonal products to it."
• [ACTION] "Find customers who abandoned a cart in the last 24 hours and add them to my 'Cart Recovery' group."

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Strategic Advice

Get expert recommendations tailored to your specific account and performance.

• "What are some recommended next steps to improve the open rate of my newsletters, given my current performance?"
• "Based on my most popular newsletters, can you suggest three content ideas for my next campaign?"
• "My engagement has slowed down. What are two strategies I could try to win back inactive subscribers?"
• "How can I use personalization more effectively in my subject lines to increase open rates?"